How to get an insane amount of content ideas every day by simply scrolling through your feed

If you treat it right your Social Media Feeds can serve you up some of the most delicious insights & ideas.

Ev Chapman
4 min readApr 17, 2023

Most people treat their social media feeds as a chance to check out of life for a while. But hiding in those dopamine-inducing screens can be some of your juiciest insights as a creator.

Photo by ROBIN WORRALL on Unsplash

For instance, today while casually scrolling through my Twitter feed I had three separate pretty powerful & thought-provoking insights come up.

→ Something practical I want to implement
→ Something that was connected a content idea that’s brewing
→ Something deeply personal that I want to explore further through journaling & writing.

And it’s not unusual for me to get these kind of insights daily from my Twitter or other social media feeds. In fact, I get more insights from Twitter these days than I do from books or articles.

If you’re not getting insights like this regularly from your Twitter feed you’re either:

  • Following the wrong people
  • Not sure how to take notice of sparks & insights



Ev Chapman

Personal Knowledge Coach. I Help Solopreneurs Turn Their Personal Knowledge into Profitable Ideas with a Tailored System That Transforms How They Think & Create